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Driving Profitable Relationships
Development and implementation of customer/client relationship management programmes.
Either where you have no programme or system in place, or working within any existing one, we will ensure that you have the right programme in place for you and your customers and clients.
Bespoke interviewing of high value customers/clients and suppliers
For high value customers/clients, where you have particular concerns or want to ensure you have fully understood and explored the relationship.
Buyer interviews
Face to face interviews with the decision makers and those who are putting money in your pocket.
Customer/client service team coaching
Following on from customer/client and buyer interviews, working with individuals and service teams to develop the optimum way of working with clients. Coaching and development of those individuals and teams to help implement actions and new ways of working.
Customer/client research programmes
Face to face research across a sample of your most important customers/clients to understand their attitudes to you, your position relative to the competition and the opportunities/legitimacy of your strategy.
Telephone interviewing for customer/client surveys
Telephone research across a wide sample of your customers/clients to track satisfaction and service levels, supported by real time web based system to monitor and evaluate results.
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